The 2-Cent Club: Why Your Points Are Worthless Until You Burn Them Right
Too many businesses we start working with earn points but redeem poorly, leaving value on the table. Our 2-Cent Club flips the script: earn strategically, burn at 2¢+ per point, and turn everyday spend into a 10%+ return. Hint: Stop reacting, start treating points as a profit center, not just perks.