Strategy Saturday
Your company might be sitting on $100K+ in hidden travel value—and not even know it. Points aren’t perks—they’re untapped capital. The smartest enterprises are turning loyalty into ROI, retention, and reward. If your CFO isn’t tracking points, you’re leaving strategy on the table.
DearOhad
Chase is hiking fees. Amex changes are looming. Points are losing value—but only if you’re not paying attention. This week’s #DearOhad tackles the strategy behind the chaos: what to apply for, what to cancel, and how to protect your points before the rules change (again).
Strategy Saturday
Cruises bundle lodging, dining, and entertainment—making them one of the highest-value ways to use points. With strategic spending, you can earn 200K+ points annually—enough to book luxury cruises worth thousands, plus upgrades and perks, all without increasing your budget.
Case Study
A wholesale distributor spending $100K/month doubled points earned to 332,500 monthly, unlocking nearly $60K in annual value. Year 1 redemptions funded $14,700 in travel and client hospitality, with 3M points banked for future rewards—delivering $38,500+ in value without extra spend.
Case Study
A restaurant group spending $120K/month increased points earned by 140%, unlocking $33K+ in flights, hotels, and staff incentives in Year 1. Centralized spend and rewards boosted retention, cut hiring time by 22%, and turned points into a strategic growth tool without extra cost.
Case Study
How a fast-growing digital agency turned $600K in annual spend into $21K+ in high-impact travel, team incentives, and client perks—without spending more. By optimizing cards by category, they more than doubled point earnings and built a rewards system that drives retention and ROI.
Case Study
A construction agency spending $90K/month was earning just 2% back—until they restructured their cards, centralized points, and unlocked over $62K in travel and client value. Business class flights, Bora Bora Getaway, and loyalty perks—all without spending a dollar more.